1) What does business management and 'The Gita' have in common?
2) Why would a business graduate be interested in learning about the bigger questions in life?
Surely business is more about market trends, money management, trading partners and supply chain logistics. That's what we'd think. A group of enlightened innovators beg to differ however. A small university in New Jersey, USA, has recently included a course entitled 'The Journey of Transformation' in their business management curriculum. They adopted this as a pilot project last year and are now set to expand this program further, hiring more profs and putting more thought into the curriculum.
Hinduism isn't the only religious system of thought students are being exposed to. There's Buddhism, Judaism and Christianity too, included in this course.
Let's think about why this could result in a true transformation in the lives of (business) students. Business is primarily about people and their dealings with others. The whole business of life involves interactions with others regarding livelihood, prosperity and wellbeing - these are the cornerstones of a fulfilling life.
Simplistically speaking therefore, business studies should be more about the whys and wherefores of the economic life of people.
The great religions in the world have a common goal. They strive to teach us how to live, not merely aim for a better afterlife. The pressing need of the hour is to learn how to conduct ourselves, achieve our maximum potential without stepping on other toes. The ancient Greeks called it Eudaimonia. I believe that's a noble thought. Imagine, even the lowly acorn has within it the potential to become a full grown oak tree. Aristotle was dead right on this one.
So, by understanding the basic tenets of major religions, all students, not only business graduates, would benefit. I hope this trend extends to many more disciplines in different universities worldwide.
When these spritually-savvy business students graduate, and if the recession has ebbed, maybe we can look forward to more ethical business practices.